Omotenashi in Business (Part 2 of Series)


Sa ating pagpapatuloy, ang Omotenashi sa larangan ng komersyo sa Japan ay tumutukoy sa  pagpapayabong ng personal and overall economic productivity. According to the keen observations of a leading Japanese sector, the hospitality culture and its rich ideals can enhance their services, most particularly in the complex arena of technical innovation.  But, this will require effort and hard work. This was disclosed by Yasuhiro Kiutchi on his research. He is a senior researcher at the Japan Productivity Center in Tokyo.

Since Omotenashi can no longer be eradicated in the cultural roots of Japan, it is best to be utilized in order to maximize its tools and mechanisms for human efficiency. Even a simple but heartfelt “THANK YOU” completes the entirety of Omotenashi. Some business experts say that this cultural value is a selfless approach in receiving guests. In fact, this virtue has incredibly boosted their tourism industry for so many years. This is why Japan became the 141st nation among the best of the best in treating customers during the World Economic Forum.

Currently, Prime Minister Abe is finding the best ways on how to monetize the hospitality culture in Japan. Based on the perspective of the prime minister, omotenashi is not only about good service. This is actually a good value in every service to strongly sustain their economic development in years ahead.

Business establishments do not accept any kind of tip to exhibit how Omotenashi works.  In their train stations, people are being treated with kindness and respect. The simple bowing of heads as a sign of gratitude is another endearing reflection of Japan’s ever responsive hospitality culture.  For  Japan Airlines, hospitality is best shown by providing the best in terms of airline services worldwide including global and airline services, on board comfort, serving of in-flight meals and a lot more.

To wrap up, the hospitality culture in Japan is the invincible cornerstone of their continuing economic boom. This is not a superficial attitude of showing cordial gestures but a genuine spirit of generosity that goes beyond the power of words and the lasting language of a loving soul.

See also Omotenashi: Hospitality Culture in Japan Part 1

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